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05 Dec Studio B is in an Empire State of Mind

In addition to profiling each of Adobe’s brand new TouchApps, Studio B was asked to create a fast-paced, music-driven sizzle piece showcasing ALL the Touchapps now being released. Adobe inspired us with a fun piece of  high-profile music to cut to (see if you can guess the artist) not to mention a series of creative projects to play with on the tablet. Even though it was originally intended for conferences and websites, our video ended up on a digital billboard in Times Square. Our in-house editor Kevin Oliver happened to be in the big apple last month and took a…

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22 Nov Androids and Ipads, and Iphones, Oh My!

Studio B followed the yellow brick road this last month to see a wiz if ever there was – the wizards at Adobe of course. They’re releasing a series of 7 new creative software applications for touch tablets and mobile devices that all work under the same “cloud” system. Each one has its own unique purpose, but they are all seamlessly integrated to work with each other. Our team camped out at Adobe Headquarters, meeting with various product managers to produce a series of product launch pieces. Filming at Adobe’s offices in downtown SF is always a fun gig – beautiful…

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21 Nov Wendy’s + Studio B: Celebrating Strawberries, Salads and Farmers

Studio B recently partnered with Ketchum to produce a social media video press release on behalf of Wendy’s and their newest menu item: Berry Almond Chicken Salad. Ketchum sent the Studio B crew down to Oxnard, CA to feature farmer Jim Carter at Eclipse Berry Farms, whose big, red strawberries are one of the salad’s key ingredients. The video, which now plays on Wendy’s website and various social media outlets – facebook, youtube, etc – gives a behind-the-scenes look at Wendy’s and their suppliers. Ketchum asked Studio B to craft the berries’ story – from the farm to table –…

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22 Aug Studio B’s MegaGalactic MultiScreen Event

What’s more rewarding than producing videos for the big screen? Try producing a video series for six large screens playing simultaneously at a live event. So we were thrilled when the high profile event production firm Opts Ideas approached us about producing a series of multi-screen videos for their client’s annual conference in Chicago. The client, LPL Financial, is one of the nation’s largest independent brokers. Each year they hold a conference to inspire and educate their independent advisors. The theme at this year’s conference is “Focus on the Future”, examining the unique financial complexities, concerns and goals of financial…

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29 Jul Studio B Gets Glamorous: Employee Training with Sephora

Studio B director David Collier has spent a lot of time in Sephora lately, not just for their jungle red lipstick, but to produce a series of employee training videos for their staff. Each tutorial video covers a different aspect of Sephora’s retail culture, and teaches their crew how to better care for their customers while staying on top of sales. Shooting on location in various Sephora stores has been a gaffer’s dream. Each retailer is outfitted with a stellar lighting system that already makes everyone look like a movie star. We interviewed different “cast members” (sales associates) on some…

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15 Jun STUDIO B JOINS YAO MING TO SAVE SHARKS IN PSA

Studio B Films recently received an urgent call from WildAid, a Bay Area-based nonprofit aiming to end illegal wildlife trade through public service announcements and awareness campaigns. Their high-profile spokesman and NBA superstar Yao Ming had agreed to be featured in yet another PSA on behalf of the sharks and WildAid asked Studio B to produce it. We were thrilled to be a part of such an exciting production and for such a great cause. Each year millions of sharks are hunted for their fins to satisfy an expensive culinary trend in Chinese culture, sharkfin soup. Ming’s fame is stratospheric…

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