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24 Jun Taking An Unconventional Approach: Creating Promotional Video For Pure Storage

Last month, Studio B Films finished producing our third collaboration with Pure Storage. They wanted to capture that same comedic approach which had made our previous work together so successful, but do it using a new and exciting idea. We needed to keep the energy of our past projects, all the while ensuring we promoted Pure Storage as a premium flash drive provider. After much exploration, we landed on a contemporary approach which tied in seamlessly with Pure Storage’s brand. Our main inspiration came from the ‘Autotune the News’ remix phenomenon currently spreading on Youtube. The viral “Ain’t Nobody Got…


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